Dubai is the world’s top travel destination in 2023

Dubai has been named the world’s top destination in the 2023 Travellers’ Choice ‘Best of the Best’ Awards by the travel reviews and booking platform Tripadvisor.

via Unsplash ZQ Lee

The accolade is based on reviews and ratings gathered over the past year, and the destination fought off rivals such as London (rated #3), the Dominican Republic and Bali in its quest to be number one. View the full rankings here.

In Tripadvisor’s own words:

Dubai is a destination that mixes modern culture with history, adventure with world-class shopping and entertainment. Catch a show at the Dubai Opera, see downtown from atop the Burj Khalifa and spend an afternoon along Dubai Creek exploring the gold, textile and spice souks. If you’re looking for thrills, you can float above the desert dunes in a hot air balloon, climb aboard a high-speed ride at IMG Worlds of Adventure or skydive over the Palm Jumeirah.”

The accolade will bolster Dubai’s position as one of the most popular destinations for incentives, and our DMC partner Level UP can help you create an itinerary that will go beyond the ordinary, ensuring that even those who think they already know Dubai will leave with a totally new impression.

The team at Level UP, headed up by Khalaf Khalaf, can support your events across the UAE and Middle East – if you’d like to find out more, send us an email today.